The term ‘animation’ refers to the fabrication of figures or
scenes that are essentially still photographs that have been sequenced together
to give the impression of movement.
The illusion of movement, which is represented by animation,
is accomplished using photographic sequencing of models, drawings, computer
generated graphics (CGI), puppets, or other elements.
This illusion is created by a series of images changing over
time to provide the impression of movement.
Animated videos are a fun way to tell a narrative. According
to a poll, 65 percent of adults are visual learners, and visual information
accounts for 90 percent of all information sent to the brain. This is why
social media has shifted inexorably toward visual content. Here are some of the
reasons why animated videos can be one of the most effective social media
strategies:
1. We all know that internet users have a limited attention
span. Animation elicits emotions, allowing viewers to connect with a video more
deeply. It's a marketing tactic that's less well-known. As a result, animated
videos are more likely than regular commercials to catch people's attention.
Google doodles is a fantastic example. You just want to
click on their animations because they're so cute! With the use of animation
videos, you can quickly demonstrate how procedures and complicated concepts
work. These are adorable and entertaining videos.
2. They break down complex concepts and make them easier to
comprehend. This marketing method has been used by several educational courses
as well. Many individuals identify good cartoons with their childhood. Animated
videos have an uncanny ability to evoke strong feelings of nostalgia in us. As
a result, videos that evoke a sense of the past might be used as part of your
marketing strategy.
With the use of animation videos, you can quickly
demonstrate how procedures and complicated concepts work. These are adorable
and entertaining videos.
3. Many individuals identify good cartoons with their
childhood. Animated videos have an uncanny ability to evoke strong feelings of
nostalgia in us. This is why, as part of your marketing approach, you might use
movies that evoke memories from the past.
4. Animation videos are less expensive to produce than live videos, which is one of the main reasons to use them for social media. Because it entails the fees of actors, spokespersons, cameramen, and other expenses, video production may be quite expensive.
5. There are animations for almost any occasion . Animated
videos can be used for a variety of purposes, including: Explainer videos,
infographics, press releases, and much more! They can help your audience grasp
your notion by fulfilling whatever marketing necessity your company has.
6. Short films appeal to a big audience; keeping your videos
brief will keep people captivated to them. They will opt not to watch the video
if it is too long! When it comes to the internet, people have a short attention
span. As a result, make sure your films are brief, entertaining, and
interactive.
One of the best things about animation video production or
animated video production is that the options are unlimited, unlike live-action
video production, which has restrictions imposed by reality.
In London, Manchester, and Bristol, UK, Film District UK is
the best corporate video production agency you'll ever find. We handle
everything from video production to event planning to communication and
design/printing. Film District UK is a team of highly educated and experienced
professionals who can provide you with unique ideas. The movies are of
exceptional quality, and the company ensures that there will never be a
shortage of fresh ideas from young brains.